Rich Snippets Definition. Rich Snippets...provide a small sample of a site's content on Search Engine Result Pages (SERPs) of search engines such as Google, Yahoo and Bing. They enhance your search listing, making it more enticing for users to click on and easier for search engines to extract information
What Content Types Are Supported?There are three different markup specifications currently recognised by the major search engines:
with Microdata being the most widely supported, specifically the schema from Schema.org.
Open Graph tags and Twitter Cards are a form of structured data markup, but they should be employed along with Rich Snippets, not in place of.
Rich Snippets, or structured data markup, can be used on the following content types:
ORGANIZATIONS (You can markup data such as your business address, telephone, etc. which helps local SEO efforts by providing more information towards your Google Map listing.
How to Add Rich Snippets to Your Content Structured data markup does not need to be added to every single content property, though having more content marked up does help search engines present results better. It must also be noted that you should only mark up visible content – hidden page elements and content in hidden div’s do not need to be marked up.
Rich Snippets will help search engines point to specific content on your site, while giving better information, and will help gain you more sales from your organic search customers!
What Content Types Are Supported?There are three different markup specifications currently recognised by the major search engines:
with Microdata being the most widely supported, specifically the schema from Schema.org.
Open Graph tags and Twitter Cards are a form of structured data markup, but they should be employed along with Rich Snippets, not in place of.
Rich Snippets, or structured data markup, can be used on the following content types:
ORGANIZATIONS (You can markup data such as your business address, telephone, etc. which helps local SEO efforts by providing more information towards your Google Map listing.
How to Add Rich Snippets to Your Content Structured data markup does not need to be added to every single content property, though having more content marked up does help search engines present results better. It must also be noted that you should only mark up visible content – hidden page elements and content in hidden div’s do not need to be marked up.
Rich Snippets will help search engines point to specific content on your site, while giving better information, and will help gain you more sales from your organic search customers!
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