Showing posts with label SEO News. Show all posts
Showing posts with label SEO News. Show all posts

Wednesday, August 12, 2015

Alphabet, is Absorbing Google...

Google, as a subsidiary retains divisions of ads, apps, search, Android, YouTube, and more. It also gains Sundar Pichai as a new CEO 

Google Alphabet

Google’s being acquired. Its new owner will be Alphabet, a palace coup pulled off by Google cofounders Larry Page and Sergey Brin. Page is to become CEO of the new Alphabet, Brin his president and Sundar Pichai, formally senior vice president of Android, Chrome and Apps at Google, takes over as Google CEO.

Page shared the news today both on the Google blog and on the new Alphabet site. He wrote:

Our company is operating well today, but we think we can make it cleaner and more accountable. So we are creating a new company, called Alphabet. I am really excited to be running Alphabet as CEO with help from my capable partner, Sergey, as President.

What is Alphabet? Alphabet is mostly a collection of companies. The largest of which, of course, is Google. This newer Google is a bit slimmed down, with the companies that are pretty far afield of our main internet products contained in Alphabet instead. What do we mean by far afield? Good examples are our health efforts: Life Sciences (that works on the glucose-sensing contact lens), and Calico (focused on longevity). Fundamentally, we believe this allows us more management scale, as we can run things independently that aren’t very related.

Alphabet will be replacing Google as the traded entity, with all shares of Google converting to Alphabet stock. It will still be known as GOOG and GOOGL, however. The company has also filed a Form 8-K here with the US Securities & Exchange Commission, outlining its plans.
What’s Part Of Alphabet?

What makes up the alphabet of the new Alphabet? From the filing and blog post, Alphabet includes
  1. Calico (the folks who want you to live forever)
  2. Fiber (high speed internet)
  3. Google (Search, Maps, YouTube, Android, Ads, Apps)
  4. Google Ventures (venture capital business)
  5. Google Capital (investment fund)
  6. Google X (auto-driving cars, Google Glass, internet by balloon, moonshots)
  7. Life Sciences (the glucose-sensing contact lens people)
  8. Nest (smoke alarms, home cameras, thermostats & connected home devices)
It’s unclear where many other things will go. Project Fi, Google’s virtual mobile network, for example. Will that stay part of Google or roll under Alphabet? That’s not been made clear.
Perhaps the biggest surprise is that YouTube — which has its own CEO in the form of long-time Googler Susan Wojcicki — hasn’t been rolled out from under Google.
It might be that after the initial transition, this and other spin-outs could happen.





Friday, May 8, 2015

Wall Street Journal Reports: Yelp Seeking A Potential Buyer

Yelp's market cap is $2.9 billion, a sale could fetch more than $3.5 billion.
Yelp's market cap is $2.9 billion, a sale could fetch more than $3.5 billion. - See more at: http://www.jumpstartsocialmarketing.com/blog/wall-street-journal-reports-yelp-seeking-a-potential-buyer#sthash.Ac9RMyCf.dpuf

The Wall Street Journal is reporting that Yelp is working with investment bankers and has “been in touch with potential buyers” to explore a sale of the company.  Yelp's market cap is $2.9 billion, a sale could fetch more than $3.5 billion sale range.

Before Yelp went “public,” Google unsuccessfully tried to buy the company for more than $500 million. It would be interesting to see if Google gets involved in any bidding that could happen… if this is a legitimate story.  Apple also has a connection with Yelp.  It is sat to imagine that would imagine that would make Apple a serious contender to purchase Yelp, as well.  Other companies that are possibly in the mix are Microsoft, Yahoo, and Facebook.  This is also accompanied with Travel companies given the review format of Yelp.

Last quarter Yelp reported revenues of $118.5 million. That represented 55 percent revenue growth.  Given these numbers, investors, were not satisfied with these numbers.  If Yelp is going on market, I would wonder if this signifies the long term ability to “Stay” in the mix with review sites.

We all know that advertising has changed the face or the net…just try to watch a video on YouTube.  Search sites have also taken advantage of this.  So how has Yelp shown such revenue growth?  Yelp disclosed it had 90,000 local advertisers, 77 million reviews (total), and 142 million users in its Q1 earnings release.