Friday, July 10, 2015

Tweets fly back into Google search results after four years of being outcast

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It's been a long time coming, but tweets are finally viewable on Google (again). The company announced a partnership that'll see real-time shares from Twitter re-embedded within search results, nearly four years after the end of an earlier agreement forced Google to remove them. Tweets are returning to mobile first -- "any browser on your phone or tablet," Google says -- and desktop in the near future. They're limited to English, for now.

Tweets integrate as you might expect -- searching for a specific Twitter account, hashtag, or trending topic (e.g., "NASA Twitter," "#MadMenFinale," or "NBA Finals") yields a scrollable carousel of relevant tweets at the top of search results. The tweets themselves are a little pared down from what you might see on Twitter, but still replete with pertinent media like photos, links, and post timestamps. As far as tweet discovery goes, it seems quite useful.



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